April 24, 2020

30A – Final Reflection

Final Reflection

Going into this class, I knew very little about what entrepreneurs actually "do" or the process behind entrepreneurship (I didn't think there was one).  Looking back on the assignments, videos, and readings I completed over the course of this semester, I have had a great overall experience and I definitely see myself continuing to practice entrepreneurship competencies in the future. My favorite and most memorable experience was when I completed my first elevator pitch. I had to give pitches in my innovation classes, but those were done with help from other people. This assignment was done entirely by me: creating and memorizing the script, doing countless dry runs, and improving based on the feedback I received was an experience I'll never forget. 

For future students taking this class and those truly interested in entrepreneurship, my best recommendation is put your best effort into the assignments and really reflect on peer feedback to maximize your learning experience. This means setting adequate time during the week to complete the assignments and leaving thoughtful comments to help your fellow peers grow. 

This is my key to success.

29A – Venture Concept No. 2

Assignment Link



Feedback

After reviewing the feedback from the "What's Next" and "Venture Concept No.1" assignments, there were a lot of positive and constructive comments. One comment that stood out to me was by Rebeca Puerto; she recommended that I include a free trial option for potential customers. It's a great idea that I had not thought of before. Other comments praised the detail of the images, graphs, and overall venture concept. For my next revenue driver that is tailored to children ages 1-5, Jackson Bishop liked the idea of incorporating music therapy into products. I'll have to look into music therapy in more detail, but I believe it has potential. 

Applying Feedback

Based on the feedback, I added a full description of the free one week trial of the service and how customers can easily make the transition from trial to full service if they enjoyed it. Also, I added to the "What's Next" column more information about the idea to create products aimed to help early childhood development. 



April 15, 2020

27A – Reading Reflection No. 3

For this assignment, I read How to Fail at Almost Everything and Still Win Big by Scott Adams

The Theme

The general theme that I took away from reading this book is that, despite contrary beliefs, there is a formula behind success. Everyone has intrinsic personalities, preferences, and outlooks on life and success. But many people go through life not maximizing their skills due to external or internal factors: fear of failure, fear of risk, or whatever else it may be. In this book, Scott Adams reflects on his major shortcomings and uses those experiences to shed light on important life and entrepreneurial competencies. 

Connecting the Book and Class

Other than building tenacity through failure, this book connected to the class on one topic that struck a chord with me. 

Knowing when to Quit (Exit)

At this point in the semester, we have nearly covered all of the aspects of the entrepreneurial process with exiting the last part. Scott Adams talked about how to measure the strength of a business venture and using that knowledge in making the difficult decision to exit. He argues that the idea of being persistent in a "dead" concept or venture will only add insult to injury. Also, very rarely do start-ups begin with absolute failure, in its overall concept, and miraculously achieves success overtime. I think opportunity analysis and exit strategy were two of the many concepts that book connected with the class.

Exercise Based on the Book

If I had to design an assignment based on concepts taught in the book, I would build it on the foundation of human capital. Scott Adams proposed an idea that for every skill one obtains their odds of success doubles. He admits the "formula for success" is arbitrary as not all skills are equivalent, but nevertheless those who are willing to learn more will achieve more than someone who does nothing. For this assignment, students will identify all of their skills and competencies and then create a list of 10 new skills that could enhance or supplement their current skills. 

My 'Aha' Moment 

One thing that I learned that changed the way I think about success is the idea of systems vs. goals. I had always been taught to set goals high and to do whatever it takes to achieve those goals. The only problem is until you achieve those goals, and there's a chance you never will, you will constantly be in a state of despair or fantasizing. Also, once you achieve set goals you now experience a void that can only be filled by establishing another set of goals. Thus the cycle continues. Systems, on the other hand, are processes or routines that may not guarantee success or the results you envisioned, but the act of "doing" gives a sense of fulfillment. And fulfillment can increase your energy and chances of success. 

April 14, 2020

28A – Your Exit Strategy

My Exit Strategy

Since this is my very first business and I'm young enough to take risks, my exit strategy is to relinquish all my ownership and decision-making power by means of business merger/acquisition. Right now, I'm placing all of my time, energy, and effort to build and grow the business to a point where another larger firm in the industry, or an outsider, considers purchasing it. My best-case scenario timeframe is 5 years. This exit plan will be difficult to execute because of the psychological and emotional attachments to the business from the amount of time and energy I placed into it. However, since starting this business, this type of exit has been on my mind and has had strong influence over my opportunity analysis. I mentioned in my venture concept post that the demographics of my target consumer would be changing drastically over the next decade (as baby boomers get older and is replaced by the next generation). Knowing this, It would be unwise, in my view, to remain in this firm for longer than the expected future benefits. My goal of 5 years to reach a merger/acquisition exit requires that I manage my growth with expediency in mind, but never to damage quality or waste resources. If I fail to reach this goal, I still believe that the experience and connections gained through this venture will only increase my chances of success on the next one. 

April 13, 2020

26A – Celebrating Failure

A Failure at Snowboarding

During spring break, I traveled to sugar mountain to snowboard with a group of friends. I have lived in Florida for my entire life, so seeing snow and mountains was a new experience. I decided to pick up snowboarding instead of skiing because I thought snowboarding looked cooler. My first time strapping up, I couldn't even stand. It was frustrating to see children shred slopes, and here I am sitting on my ass. Eventually I was able to go down the practice slope, not without falling multiple times, and the adrenaline rush was amazing. I eavesdropped on some conversations that professional trainers were having with their trainees to pick up some fundamentals (essentially free lessons). Over the three days that I spent at the mountain, I managed to go from the practice slope to tackling intermediate slopes. If there was one thing that I learned from this experience is persistence. After the first day, I was so sore with bruises all over my body. Even with the pain, I wanted to get back out there and get better. 

I think failure is a necessary part of success. Failure is terrible and leaves a bitter taste in your mouth, but once you have a little bit of success it makes the failure worth it. I my case, all the times I fell were worth it when I successfully went down the beginner slope without falling. Emotionally, repetitive failure can lead to anxiety, from lack of self-confidence, and depression. To manage these emotions is to manage failure. This class really helped me expand past my comfort zone, both socially and creatively. I believe that I am more willing to take risks now than ever before since taking this class. 


April 8, 2020

25A – What’s Next?

Growth Outlook in Existing Market

The next service I am looking to provide the existing market, senior citizens, is a transportation service tailored to their needs and accessibility abilities. Essentially, it would be an "Uber for the elderly" but with more quality and care in the execution. For example, this service would transport elderly to doctors appointments, grocery stores, or for leisure. 

I plan to focus and build upon the scam service first. I believe that in the long-run it has the most potential for growth and opportunities for future innovation. Technology is only going to become more advanced as time goes on. With that being said, there will be need for older people to become protected from scammers who exploit knowledge gaps. 

This business will need to continually find ways to innovate in its service(s) and products in order to maintain a competitive advantage over the market or find market niches to grow. As of now, I do not know the specific details. 

Growth Potential in New Market

Looking at the older population for business opportunities sparked an idea for a new market: early childhood development (years 0-5). In an earlier post, I mentioned my entrepreneurship story that explained a product targeting this market. I truly believed in the product, so I want to take it a step further and create a business that will provide this product and similar ones to satisfy the needs of the consumer demographic and most importantly the parents (babies don't have money last time I checked). 

Some products I had in mind that will meet the needs of this potential consumer include: disciplinary products, educational tools, and music therapy.   

24A – Venture Concept No. 1

Click Link To View Assignment


Venture Concept No.1


Any feedback is greatly appreciated.